realme Secures Second-Largest Market Share in the Philippines
realme Secures Second-Largest Market Share in the Philippines
Manila, Philippines, February 14, 2025 – The Philippine smartphone industry is ever-evolving, driven by shifting consumer preferences and intense competition. Amidst this dynamic landscape, realme has emerged as a dominant force, securing the second-largest market share in 2024.
Strong Performance in a Competitive Market
According to the 2024 Philippine Smartphone Market report from the International Data Corporation (IDC), realme held a significant 13.3% market share. This success is largely attributed to the stellar performance of the realme C Series, known for its superior design, performance, and user experience. Additionally, the realme Note Series played a crucial role by offering feature-rich devices at accessible price points, catering to the needs of Filipino consumers.
Consistent Growth and Consumer Appeal
Since 2021, realme has consistently been reported by IDC as one of the top two smartphone brands in the Philippines by market share. This achievement underscores realme’s solid foothold in the market, reflecting its continued growth, strong consumer appeal, and competitive edge.
“We are truly thankful for the unwavering support of our fans and community, which has been instrumental in achieving this milestone. Here at realme, we stay committed to unveiling smartphones that integrate superior quality and the latest advancements in technology,” shared Jane Yan, VP for Marketing of realme Philippines.
The Key to Success
The realme C Series’ standout features include its robust design, high performance, and excellent user experience. These elements have made it a popular choice among consumers, contributing significantly to realme’s market share.
The realme Note Series, on the other hand, offers reliable, feature-rich devices at affordable prices. This combination of quality and affordability has resonated well with Filipino consumers, further boosting realme’s position in the market.
Looking Forward
With its strong market presence and continuous innovation, realme is poised for further growth in the Philippine smartphone industry. The brand’s commitment to delivering high-quality, advanced smartphones ensures that it will continue to meet the evolving needs of consumers.
As realme continues to expand its product offerings and enhance its customer experience, it remains a key player in the competitive landscape of the Philippine smartphone market.
To stay updated on the latest news and announcements from realme Philippines, visit the official Facebook page and website.
