ASUS Ph Announces Powerful ASUSPRO P5440U

ASUS Ph Announces Powerful ASUSPRO P5440U
ASUS’s new compact, the lightweight 14-inch business laptop features fast SSD storage, full I/O ports and full-working-day battery life.

Manila, Philippines, August 31, 2018 — ASUS today announced ASUSPRO P5440, a lightweight business laptop with high-performance dual storage options designed to enhance on-the-go productivity.
The tough, light and elegant P5440 inherits the DNA of the successful ASUSPRO B9440, offering high performance combined with premium magnesium-alloy construction and proven military-grade reliability. P5440 is also the winner of a prestigious 2018 Red Dot Design Award, mirroring the achievement of B9940 which won the same award in 2017

The configuration comes with a 512GB SATA3 M.2 SSD that offers ultrafast data-transfer performance with the option to expand to a high storage capacity. For effortless productivity, P5440 is powered by the latest 8th Generation Intel® Core™ processors with 8GB onboard RAM upgradeable up to 16GB, as well as a discrete NVIDIA® GeForce™ MX130 graphics.
Designed to offer the ultimate mobile productivity for business professionals, P5440 features a full set of I/O ports for peripherals and a 10-hour battery life for full-working-day autonomy.

Lightweight design, powerful performance
The compact, lightweight P5440 is the perfect choice for today’s fast-paced business life, offering unrivaled mobility with flexible high-performance dual-storage options to supercharge productivity. It can be configured to an M.2 512GB SATA3 SSD, providing a winning combination of superfast read/write speeds and high-capacity file storage.
Constructed from lightweight magnesium alloy — an advanced material that’s incredibly rigid but 30% lighter than standard aluminum alloy — P5440 measures just 1.85cm thin and weighs only 1.22kg. It’s light enough to go anywhere, yet tough enough to cope with all the rigors of the office and business travel, and the elegant grey finish creates a truly professional impression.
The P5440 is powered by an 8th Generation Intel Core i5 processor and 8GB DDR4 memory, with high-performance NVIDIA GeForce MX130 discrete graphics, so users can enjoy smoother and faster computing, run more apps simultaneously and experience super-smooth, high-quality visuals on everything from PowerPoint presentations to graphic design.

Versatile connectivity enhanced productivity
For versatility when traveling or in the office, P5440 includes a full complement of I/O ports for seamless connectivity, including the fast and versatile USB 3.1 Type-C™ (USB-C™) port with DisplayPort and Power Delivery support, HDMI for easy connections to projectors and TVs, an SD card reader, and two USB 3.1 Gen 1 Type-A ports. Users can connect up to two additional 4K UHD displays via the HDMI and USB-C ports (using the optional USB-C to VGA adapter) for a greatly extended visual workspace.
Other optional business accessories are available, including a USB Type-A to RJ45 LAN adapter and the versatile SimPro Dock that adds even more ports for desktop-grade connectivity.
To reduce the time spent tied to power outlets; P5440 is equipped with a 50Wh lithium-polymer battery that delivers up to 10 hours battery life for peace of mind throughout the working day and beyond.

Ergonomic design, built for reliability
P5440 has an ergonomic backlit keyboard, with a design based on that of the flagship ASUSPRO B9440 laptop. It offers an unrivaled typing experience with a full-size 19.05mm key pitch, 1.5mm key travel, and 0.15mm-dished keys to ensure responsive tactile feedback for more accurate typing. To protect against minor liquid accidents, it’s also spill-resistant.
The crisp and clear 14-inch FHD display feature a slim-bezel design that minimizes the footprint of P5440, making it comparable in size to many conventional 13-inch laptops. An anti-glare coating reduces unwanted reflections to ensure clear viewing in bright conditions, and the 180° lay-flat hinge allows versatile use in any environment.
P5440 offers businesses proven ASUSPRO reliability and durability. It has passed eight military-grade reliability tests based on the demanding MIL-STD-810G specification, as well as being subjected to industry-leading ASUS torture tests.

AVAILABILITY & PRICING
ASUSPRO P5440 will be available in ASUS authorized dealers by September 2018 for PHP 72,995.

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