LG Unveils Google Cast-Integrated Hotel TVs at ISE 2025
LG Unveils Google Cast-Integrated Hotel TVs at ISE 2025
BARCELONA, SPAIN – LG Electronics is taking the guest experience to the next level with its latest innovation: hotel TVs integrated with Google Cast. The new lineup was unveiled at Integrated Systems Europe (ISE) 2025, an international systems integration and audiovisual exhibition held in Barcelona from February 4-7.
Google Cast, a technology that enables streaming from phones, tablets, or computers directly to TVs, enhances the guest experience by providing secure and convenient access to over-the-top (OTT) streaming services. With this user-centric feature, LG is reinforcing its leadership in the hospitality TV market, which remains a critical focus for the company’s rapidly expanding B2B business.
Revolutionizing the Guest Experience
Starting January 10, LG Hotel TVs running webOS23 or later will offer the convenience of Google Cast with hotel-specific features. This innovative integration is designed with network isolation to ensure privacy across hotel rooms. Guests can connect their personal devices to an LG Hotel TV by simply scanning a QR code displayed on the screen. This eliminates the need to input personal information or log into OTT apps on the TV. The connection remains active throughout the guest’s stay and is automatically erased upon check-out, delivering a hassle-free and secure experience.
Expanding Presence in the Hospitality Market
LG continues to expand its presence in the hospitality market, offering a broad range of innovative, tailored solutions, including hotel TVs, software, and digital signages. In 2023, LG unveiled the world’s first hotel TV with AirPlay, Apple’s wireless content-sharing technology, which rolled out globally in 2024. With the addition of Google Cast support, LG’s hotel TV has become the first in the world to simultaneously offer both AirPlay and Google Cast, providing guests with unparalleled convenience.
LG also offers the Pro:Centric management solution for hotel TVs, enabling operators to effortlessly customize content for individual rooms, which is automatically displayed when guests check in.
Endorsements from Industry Leaders
Tiger Lan, Senior Director of Engineering for Multi-Device Experiences at Google, said, “LG Hotel TVs with Google Cast will deliver a seamless entertainment experience for guests. We’re excited to see LG’s momentum in bringing this seamless casting integration to the hospitality industry, providing travelers with the familiar comforts of home while on the go.”
Paik Ki-mun, Head of Information Display Business at LG Media Entertainment Solution Company, added, “Many hotel guests nowadays wish to stream their favorite content from a personal device to their in-room TV. With LG Hotel TVs integrating Google Cast, they can enjoy a secure and convenient content-streaming experience, just like they’re used to at home. We will continue to strengthen our leadership in the hospitality TV market and enhance our B2B sector strategies.”
Showcasing at ISE 2025
LG’s booth at ISE 2025 features a hotel-focused exhibition space themed “Transforming Stays into Memorable Hospitality Experiences,” where visitors can experience LG’s Hotel TVs with Google Cast firsthand. The exhibition highlights the seamless integration and convenience of using LG’s hotel TVs, designed to make guests feel right at home.
Enhancing Connectivity and Privacy
The integration of Google Cast into LG Hotel TVs is implemented with network isolation to maintain privacy across hotel rooms. This ensures that each guest’s streaming activity remains private and secure. By scanning a QR code on the TV screen, guests can effortlessly connect their devices and stream content without the hassle of entering personal information or logging into apps.
Staying Connected Throughout the Stay
One of the standout features of LG’s Google Cast-enabled Hotel TVs is the persistent connection that remains active throughout the guest’s stay. This means that guests don’t have to reconnect their devices every time they use the TV. Moreover, the connection history is automatically erased upon check-out, ensuring a secure and hassle-free experience.
Unmatched Convenience with Dual Support
With the inclusion of both Google Cast and AirPlay, LG Hotel TVs offer unmatched convenience for guests. Whether users prefer Apple or Google technology, they can easily stream their favorite content right from their devices to the in-room TV. This dual support sets LG apart in the hospitality industry, offering a seamless and versatile entertainment experience for all guests.
Pro:Centric Management Solution
LG’s Pro:Centric management solution further enhances the guest experience by allowing hotel operators to customize content for individual rooms. This content is automatically displayed on the screen when guests check in, providing a personalized and welcoming experience.
Leading the Hospitality TV Market
LG’s innovative solutions and commitment to enhancing the guest experience position the company as a leader in the hospitality TV market. By integrating advanced technologies like Google Cast and AirPlay, LG is setting new standards for convenience and connectivity in the industry.
A Bright Future for LG Hotel TVs
As LG continues to innovate and expand its offerings, the future looks bright for its hotel TVs. The combination of cutting-edge technology, user-centric features, and a focus on privacy and convenience makes LG Hotel TVs a top choice for the hospitality industry.
Experience the Future at ISE 2025
Visitors to ISE 2025 can explore LG’s hotel-focused exhibition space and experience firsthand how LG’s Hotel TVs with Google Cast are transforming stays into memorable hospitality experiences. The exhibition demonstrates LG’s commitment to providing guests with the ultimate in-room entertainment experience, combining advanced technology with user-friendly design.
